"We keep employees happy, healthy, and when needed, slightly buzzed in over 200 offices around Chicago"
The office happy hour is the new after party
Ishan Daya, Co-Founder, Crafty, CONTRIBUTOR
BY Techweek Events | September 5, 2017, 3:15 am
People like parties. It’s a fundamental axiom that might not make its way into an investor deck, but nevertheless keeps bars open all over the world. Moreover, parties at the office allow employees to connect on a personal level and expand their networks, facilitating the kind of cross-functional knowledge sharing and affiliation that make great businesses successful. The only problem: it can be an operational nightmare to make sure the alcohol flows at every event. If only that could be outsourced!
Enter Crafty: they’ll put a keg in your office and make sure it never runs out. And actually, they’ll do more: what started as a craft beer keg company has evolved organically to fulfill cross-food & beverage category products. With corporate catering a $25B+ market in the United States, the company, currently serving Illinois only, is betting it can capture a piece. Techweek’s Head of Media, Prab Kumar, sat down with Crafty’s co-founder, Ishan Daya, to better understand just how they keep employees “happy, healthy, and when needed, slightly buzzed” in over 200 offices around Chicago. Note: Crafty is not responsible for interns getting wasted at your next event.